The Beam

The Beam newsletter offers insights into the design and technology industries with interviews with founders, creatives, and startups.

We believe that everyone has something they can contribute to this world and everyone can benefit from it too. 

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An evolution of DAOs and Web 3 Marketplaces

Today’s marketplaces are rapidly evolving and becoming more sophisticated. They are moving from first-generation online marketplaces, which mostly sell products …

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What is ‘user-centric’ CRO and Why You Should Care

User-centric CRO is a holistic approach to digital marketing that focuses on the needs and motivations of your target customer. …

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Simplify your product onboarding process

Onboarding is the process of introducing new users to your product. The goal of onboarding is to help new users …

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How Agile methodology can help your startup move faster

In the tech world, there’s always a new method, framework, or tool that startups are using to try to get …

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User Research: A Failure-Proof Strategy

We all know the feeling. You’ve poured your heart and soul into a product, you’ve invested time and money into …

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What Is Workflow Automation? The Benefits And Use Cases

As our lives become more and more intertwined with technology, the automation of routine tasks is becoming increasingly important.

Simplicity

Is less more? How More Design Could Mean Better UX

How More Design Could Mean Better UX Introduction Most people think of design as what something looks like. But design …

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The Unspoken Rules of Data Visualisation

Introduction Data visualization is a powerful way to communicate complex information in a simple, easy-to-understand format. When done well, data …

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How A Great Presentation Design Can Win Investors

As an investor, you want to see the intricacies of a company’s strategy and how it will contribute to the …

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The Dynamics of Modern Design: The Principles and Characteristics You Need to Know

When we think about the design world, our minds immediately go to images of people sketching on whiteboards or creating …

Inuition

Why Intuition is The Key to Building a Strong Brand

  Brand recognition is the result of a combination of factors. There’s no magic formula, or single piece of the …

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How to Get Ready for Web 3.0: What the Future of Online Marketing Looks Like

Welcome to Web 3.0 — a world where artificial intelligence and chatbots are commonplace, and websites are no longer the …

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The Value of Strong Brands in a Competitive Market

The digital world is filled with brands that have gone from anonymity to household names. These fast-growing companies are proof …

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How TikTok Is Changing The World

Social media has become a significant part of our society. As of January 2019, there are 2.7 billion global social …

African-Startup

The Future of African Startups – 5 Key Points to Consider for Your Startup

In the last few years, we have seen an increasing number of African startups emerging and disrupting various industries. The …

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