Dafe Oboro is an award-winning documentary filmmaker, photojournalist, casting director and visual storyteller focusing his lens on the sensitivities of everyday life in Nigeria. He runs his own production company – DÁFE films. Oboro was born in one of the biggest slums in Lagos and has drawn a great deal of inspiration from this part of his life. He studied broadcast journalism in the UK and journalism continues to be a major thread in his creative work. While at university, Oboro produced a documentary that highlighted the inhumanity of slum demolition in Nigeria, titled Slum Dwellers: Not Dead, Not Living. His other work includes a short film titled, Boy, You’re Beautiful, which presents vignettes of different men from Lagos, speaking about their self-image and the concept of beauty. He co-directed and produced the short fashion film, Kilón Shélé Gán Gán. The film showcased the diversity of living life in lagos and was a collaboration with the up-and-coming designer, Mowalola Ogunlesi. The film also showcased Ogunlesi’s Central Saint Martins graduate collection. The collection is inspired by the futuristic Nigerian psychedelic rock scene of the 70s and 80s. One of Oboro’s main desires in his work is to do some real reporting about important issues that affect life in Lagos but no-one really talks about even though these conversations are necessary. Oboro has worked on collaborations with various artists such as Nadine Ijewere (photographer), stylist Ibrahim Kamara, designer Stella McCartney, Mowalola Ogunlesi and many more.
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The Dynamics of Modern Design: The Principles and Characteristics You Need to Know
Read MoreWhen we think about the design world, our minds immediately go to images of people sketching on whiteboards or creating 3D models in digital software. Design is something that’s visual and comes from a person’s mind, so it makes sense that we keep seeing these
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Why Intuition is The Key to Building a Strong Brand
Read MoreBrand recognition is the result of a combination of factors. There’s no magic formula, or single piece of the puzzle, that will guarantee brand equity. But in today’s crowded marketing landscape, intuition plays an essential role in building a strong brand. With so many brands
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How to Get Ready for Web 3.0: What the Future of Online Marketing Looks Like
Read MoreWelcome to Web 3.0 — a world where artificial intelligence and chatbots are commonplace, and websites are no longer the primary medium for online marketing. As the Internet continues to evolve, companies that fail to keep up with these changes risk being left behind. How
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The Value of Strong Brands in a Competitive Market
Read MoreThe digital world is filled with brands that have gone from anonymity to household name. These fast-growing companies are proof of the power of a strong brand and how it can drive growth. In today’s marketplace, consumers are more brand-conscious than ever before. In fact,
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How TikTok Is Changing The World
Read MoreSocial media has become a significant part of our society. As of January 2019, there are 2.7 billion global social media users — that’s 62% of the world’s population and an increase of 25% in just three years. Social media has completely changed how people
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The Future of African Startups – 5 Key Points to Consider for Your Startup
Read MoreIn the last few years, we have seen an increasing number of African startups emerging and disrupting various industries. The growing digital economy, availability of affordable internet and mobile phone tariffs, coupled with cheaper online software development kits have all contributed to this upsurge in
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Communicative Design: Branding Ideas to Improve Customer Trust
Read MoreSocieties are more connected than ever, which has resulted in a greater number of customers and a higher demand for products. A recent report from McKinsey revealed that e-commerce sales will grow from $1.1 trillion in 2016 to $2 trillion by 2021. With the rise
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5 Trends That Will Change The Future of Branding
Read MoreBranding is an important part of any company’s marketing strategy, especially if you want to differentiate your business and stand out from the competition. The branding process involves creating a recognizable image for your business that you can market through different channels. A strong brand
