ABOUT

Lyne AI is a technology company that focuses on developing conversational AI solutions. They approached VisualHQ to create a brand identity and website UX that would help them stand out in the crowded market of AI companies. Their goal was to communicate their expertise in conversational AI solutions and emphasize their ability to create powerful chatbots without requiring any coding skills from their customers.

Mission

“Our goal with this project was to create a brand identity and website UX that accurately represents our mission to help companies and organizations improve their customer engagement and satisfaction through conversational AI solutions. We wanted to emphasize our approachability and ease of use, while also showcasing our expertise in the field of AI technology.”

Journey

To develop a brand identity that accurately represents Lyne AI’s mission and values, VisualHQ conducted research on their target audience, competitors, and industry trends. We also collaborated closely with Lyne AI’s co-founders, Andrew Elsakr and Adam Alaaeldin, to gain a deeper understanding of their brand personality and vision.

After conducting research and gathering insights, we developed a brand identity that showcases Lyne AI’s expertise in conversational AI solutions while also emphasizing their approachability and ease of use. The color palette was chosen to reflect innovation, while the typography conveys a modern and clean look. The website UX was designed to be user-friendly and intuitive, allowing visitors to easily learn about Lyne AI’s products and services.

The new brand identity and website UX for Lyne AI received positive feedback from their team, customers, and industry peers. The new website has helped to increase the number of leads generated, as well as the overall conversion rate.

Since the launch of the new website, Lyne AI has experienced a 30% increase in website traffic and a 25% increase in lead generation. They have also seen a 20% increase in customer engagement through their chatbot and voice assistant products.

“VisualHQ did an excellent job of capturing our brand personality and values and translating them into a brand identity and website UX that exceeded our expectations. Since the launch of our new website, we have seen significant increases in website traffic, lead generation, and customer engagement, which is a testament to the success of the project.”